Field notes

Field notes.

Write-ups on shipping software, paid acquisition, and AI cinema.

Engineering | August 12, 2026

Keeping Claude's token bill from ruining your month

Every reply resends the whole conversation, so a chatty user is quietly billing you for the same context over and over. Five levers that actually moved the number, in the order I found them.

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Playbooks | July 28, 2026
Moving a WordPress site to headless Next.js without losing the SEO
Engineering | July 20, 2026
Building a WhatsApp bot with Claude and the Meta Cloud API
Playbooks | July 19, 2026
The stack I use to ship an AI product in a weekend

Field notes.

Keeping Claude's token bill from ruining your month

Moving a WordPress site to headless Next.js without losing the SEO

Building a WhatsApp bot with Claude and the Meta Cloud API

The stack I use to ship an AI product in a weekend